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After seven Premier League games, Brighton sit third on 16 points behind reigning champions Arsenal and table-toppers Manchester City, who have a 100% record. But can the Seagulls maintain their momentum and mount a serious title challenge?
"Why not?"
That's the opinion of Match of the Day pundit Dion Dublin, who played in Manchester United's 1992-93 title-winning side. "Because what we've seen of them this season is just togetherness, harmony... the manager's making good decisions.
"[Pascal] Gross is leading the line in regards to what goes on on the pitch and what is the right kind of way they want to play. And everybody's chipping in with goals. The look a very, very frightening team at the moment."
In the summer of 2025, Brighton lost their top scorer Joao Pedro to Chelsea, and history repeated itself this year when the Blues lured veteran forward Danny Welbeck to Stamford Bridge.
Once again, however, the Seagulls' enviable data-led recruitment model, aided by club owner Tony Bloom's close links to Jamestown Analytics, appears to have found a promising replacement.
Having been used primarily as a substitute last season, Greece striker Charalampos Kostoulas has been entrusted to spearhead the attack, and the 19-year-old has repaid the faith shown in him by Fabian Hurzeler with three league goals and two assists.
Only Lamine Yamal has more goal involvements among teenagers in Europe's top five leagues this season.
Kostoulas has a strong supporting cast, including Jack Hinshelwood, Yasin Ayari, Malick Yalcouye and Maxim de Cuyper, not to mention a rejuvenated Gross pulling the strings from a deeper position.
With 11 league scorers already - while also being the beneficiaries of three own goals - Hurzeler's men are sharing the load impressively. As well as being the division's top scorers, Brighton have had the most shots on target and sit second for xG, shots and big chances.
In the top five European leagues, only Barcelona, with 39 goals from nine La Liga matches, have more domestic league goals than Brighton.