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Celtic fans face major TV shake-up as SPFL launches new broadcasting plans
Photo by John Phillips/Getty Images for cinch
Photo by John Phillips/Getty Images for cinch

Celtic supporters are used to watching the Bhoys on Sky Sports, but that could change when the current TV deal runs out in 2029.

The SPFL is looking for broadcasters to take on its next contract, and the number of live games available could also change.

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SPFL opens door to major Sky Sports shake-up from 2029

The SPFL has confirmed that the UK broadcasting rights for Scottish Premiership matches will be put out to tender from the 2029/30 season.

Sky Sports currently has the rights to show up to 60 Premiership fixtures each season, while Premier Sports can broadcast another 22 games.

Both agreements expire at the end of the 2028/29 campaign, leaving Sky facing competition to keep its place as Scottish football’s main broadcaster.

The SPFL is also prepared to consider offers involving a different number of live matches.

SPFL chief executive Neil Doncaster said: “Securing strong broadcast partnerships is an essential element in maintaining a balanced and sustainable income mix for the SPFL and its clubs.

“We anticipate strong interest from broadcasters in what is widely recognised as one of Europe’s most exciting national league competitions.”

Sky could still win the next deal, although the SPFL’s announcement gives other broadcasters the chance to take over its Premiership coverage.

Celtic supporters will want more games on TV without paying extra

Watching Celtic’s televised league matches currently means paying for both Sky Sports and Premier Sports despite no guarantee that all of the Hoops’ games will be live on TV.

Back in September, Celtic’s match against Aberdeen wasn’t picked for live TV coverage. Sky Sports opted to show Rangers’ visit to Falkirk instead.

When Celtic beat Hearts to clinch the title in May, Sky Sports recorded a peak audience of 1.37million. An average of 1.09million viewers watched the match.

A bigger package of live fixtures could mean Celtic supporters missing fewer games because broadcasters haven’t selected them for television.

But there’s a difference between increasing coverage and making fans pay for another subscription to watch their team. The last thing Celtic supporters need is a third broadcaster taking another chunk out of their pockets.

The new tender only covers Premiership rights, with the separate Premier Sports Cup agreement unaffected until at least the end of the 2030/31 season.

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